{"id":2634,"date":"2020-02-12T15:15:44","date_gmt":"2020-02-12T22:15:44","guid":{"rendered":"https:\/\/www.planetdds.com\/blog\/how-to-run-a-successful-dental-office\/"},"modified":"2024-11-01T08:53:34","modified_gmt":"2024-11-01T15:53:34","slug":"how-to-run-a-successful-dental-office","status":"publish","type":"post","link":"https:\/\/www.planetdds.com\/blog\/how-to-run-a-successful-dental-office\/","title":{"rendered":"How to Run a Successful Dental Office"},"content":{"rendered":"<p class=\"Body\" style=\"margin: 2.8pt 0in 14.15pt 0in;\"><span lang=\"EN-US\">It\u2019s said that, \u201cSuccess leaves clues.\u201d As you think about your career, perhaps that statement peaks your curiosity about how to run a successful dental office. <\/span><\/p>\n<p><!--more--><\/p>\n<p class=\"Body\" style=\"margin: 2.8pt 0in 14.15pt 0in;\"><span lang=\"EN-US\">The more you sleuth around you\u2019ll discover why some dental practices succeed and others stay in the status-quo. But you must be willing to ask the simple, yet hard question that every dentist asks before experiencing breakthroughs.<\/span><\/p>\n<h2 style=\"margin: 19.8pt 0in 19.8pt 0in;\"><span lang=\"EN-US\">What Makes a Dental Practice Successful?<\/span><\/h2>\n<p class=\"Body\" style=\"margin: 2.8pt 0in 14.15pt 0in;\"><span lang=\"EN-US\">Every successful dental practice has a unique DNA. And your brand identity helps drive patient satisfaction. <\/span><\/p>\n<p class=\"Body\" style=\"margin: 2.8pt 0in 14.15pt 0in;\"><span lang=\"EN-US\">Patients are compelled for a variety of reasons to improve their dental health. That means your case acceptance success partially relies on your customer service. <\/span><\/p>\n<p class=\"Body\" style=\"margin: 2.8pt 0in 14.15pt 0in;\"><span lang=\"EN-US\">That combined with your office management strategy and the implementation of ideas to improve your dental practice will produce patient loyalty. Running <a href=\"https:\/\/www.planetdds.com\/blog\/15-tips-success-2020\/\" target=\"_blank\" rel=\"noopener\"><span class=\"Hyperlink0\">a successful dental practice<\/span><\/a><span class=\"None\"> is essentially being comfortable with what sets you apart from other practices.<\/span><\/span><\/p>\n<p class=\"BlockQuote\" style=\"page-break-after: avoid; margin: 5.65pt 42.5pt 14.15pt 42.5pt;\"><span class=\"None\"><span lang=\"EN-US\">\u201d<\/span><\/span><span lang=\"EN-US\"><a href=\"http:\/\/marketplace.ada.org\/blog\/the-7-secrets-to-a-successful-dental-practice\/\" target=\"_blank\" rel=\"noopener\"><span class=\"Hyperlink1\">Being unique<\/span><\/a><span class=\"None\"> is all about giving your potential patients a reason to choose you over other local dentists. It doesn\u2019t matter whether you focus on a particular specialty or you offer different dental services. Creating a unique perspective on quality dental care services has the power to net and retain many clients.\u201d<\/span><\/span><\/p>\n<h2 style=\"margin: 19.8pt 0in 19.8pt 0in;\"><span class=\"None\"><span lang=\"EN-US\">How to Improve Your Systems with Clinical Proficiency<\/span><\/span><\/h2>\n<p>Fundamentally, every dental practice, including yours, is somewhat equal at the entry level. Clinical skills are expected and certain competencies are required to provide dentistry.<\/p>\n<p>But outside of clinical proficiency is where your practice can and must achieve stand-alone success. Being a successful dentist involves:<\/p>\n<ul>\n<li>Staying current with dental technology. Evaluate yours and how its use improves and sets your standard of care apart.<\/li>\n<li>Embracing the business of dentistry alongside clinical dentistry. Create and follow a business plan that increases your production while providing outstanding patient care &#8211; including customer (patient) service.<\/li>\n<\/ul>\n<h2 style=\"margin: 19.8pt 0in 19.8pt 0in;\"><span class=\"None\"><span lang=\"EN-US\">Leverage and Embrace Your Communication Skills<\/span><\/span><\/h2>\n<p class=\"Body\" style=\"margin: 2.8pt 0in 14.15pt 0in;\"><span class=\"None\"><span lang=\"EN-US\">Everything you do throughout your practice communicates something. That\u2019s why good communication skills must be deployed from your front-desk to your operatories to your consult room.<\/span><\/span><\/p>\n<p class=\"Body\" style=\"margin: 2.8pt 0in 14.15pt 0in;\"><span class=\"None\"><span lang=\"EN-US\">You and your team can reveal active listening skill. But what about your non-verbal communication skills? Lack of eye contact, an eye-roll, or a disinterested posture will communicate as much as what\u2019s spoken.<\/span><\/span><\/p>\n<p class=\"Body\" style=\"margin: 2.8pt 0in 14.15pt 0in;\"><span class=\"None\"><span lang=\"EN-US\">Training to improve your communication skills is necessary to practice success. Your patient interactions will improve as you give attention to the tone of your voice and your facial expressions. Those two alone will cover a wide range of verbal and non-verbal communication issues.<\/span><\/span><\/p>\n<h2 style=\"margin: 19.8pt 0in 19.8pt 0in;\"><span class=\"None\"><span lang=\"EN-US\">A Good Management System Provides Practice Success<\/span><\/span><\/h2>\n<p class=\"Body\" style=\"margin: 2.8pt 0in 14.15pt 0in;\"><span class=\"None\"><span lang=\"EN-US\">A culture of continuous improvement will improve performance and lead to <a href=\"https:\/\/www.planetdds.com\/blog\/dental-practice-management\/\" target=\"_blank\" rel=\"noopener\">good management of your dental practice<\/a>. There\u2019s no shortage of dental management ideas. <\/span><\/span><\/p>\n<p class=\"Body\" style=\"margin: 2.8pt 0in 14.15pt 0in;\"><span class=\"None\"><span lang=\"EN-US\">Perhaps you\u2019ve wisely handed the management process of your practice to one of your team members. The challenges of daily management and employees can take a toll on you as a dentist. <\/span><\/span><\/p>\n<p class=\"Body\" style=\"margin: 2.8pt 0in 14.15pt 0in;\"><span class=\"None\"><span lang=\"EN-US\">Performance management across your team(s) is best accomplished by those who are recognized or trained as effective managers. Your dental practice\u2019s management system is at the core of how to run a successful dental office. <\/span><\/span><\/p>\n<h2 style=\"margin: 19.8pt 0in 19.8pt 0in;\"><span class=\"None\"><span lang=\"EN-US\">Use Your Website for Patient Engagement<\/span><\/span><\/h2>\n<p class=\"Body\" style=\"margin: 2.8pt 0in 14.15pt 0in;\"><span class=\"None\"><span lang=\"EN-US\">Your online presence has in many ways become your dental practice\u2019s first impression. Patient engagement through your website and social media platforms is now a front-door to patient care. <\/span><\/span><\/p>\n<p class=\"Body\" style=\"margin: 2.8pt 0in 14.15pt 0in;\"><span class=\"None\"><span lang=\"EN-US\">Improving patient access and navigation via your website can close the gap for those searching for oral health care solutions. Your patient portals require useful content with clear (non-technical) answers to their questions and solutions for their problems. <\/span><\/span><\/p>\n<h2 style=\"margin: 19.8pt 0in 19.8pt 0in;\"><span class=\"None\"><span lang=\"EN-US\">Provide Flexible Financial Options<\/span><\/span><\/h2>\n<p class=\"Body\" style=\"margin: 2.8pt 0in 14.15pt 0in;\"><span class=\"None\"><span lang=\"EN-US\">Financial problem solving will set your dental practice above most. <\/span><\/span><\/p>\n<p class=\"Body\" style=\"margin: 2.8pt 0in 14.15pt 0in;\"><span class=\"None\"><span lang=\"EN-US\">Why? <\/span><\/span><\/p>\n<p class=\"Body\" style=\"margin: 2.8pt 0in 14.15pt 0in;\"><span class=\"None\"><span lang=\"EN-US\">Because flexible finance solutions provide your patients access to the dental care they need and desire\u2026often without delay.<\/span><\/span><\/p>\n<p class=\"Body\" style=\"margin: 2.8pt 0in 14.15pt 0in;\"><span class=\"None\"><span lang=\"EN-US\">Your financing program will give your patients less reason to postpone treatment. For example, a financing plan that includes a monthly payment option can increase case acceptance on the spot. <\/span><\/span><\/p>\n<p class=\"Body\" style=\"margin: 2.8pt 0in 14.15pt 0in;\"><span class=\"None\"><span lang=\"EN-US\">The more flexibility you bake-into your financial arrangements the more likely your patients are to say \u201cyes.\u201d They win by getting the care they need and you win by increasing your daily production.<\/span><\/span><\/p>\n<h2 style=\"margin: 19.8pt 0in 19.8pt 0in;\"><span class=\"None\"><span lang=\"EN-US\">Keep Up and Check Up on Your Inventory<\/span><\/span><\/h2>\n<p class=\"Body\" style=\"margin: 2.8pt 0in 14.15pt 0in;\"><span class=\"None\"><span lang=\"EN-US\">In the middle of a procedure is not a good time to discover a shortage of dental supplies. Dental practices like yours function most efficiently with an inventory system in place for ordering supplies.<\/span><\/span><\/p>\n<p class=\"Body\" style=\"margin: 2.8pt 0in 14.15pt 0in;\"><span class=\"None\"><span lang=\"EN-US\">Inventory management in your dental office enables you to keep a close eye on your supplies inventory control. A management system lead by a detail oriented team member ordering dental and office supplies can eliminate the down-time caused by a supply shortage.<\/span><\/span><\/p>\n<h2 style=\"margin: 19.8pt 0in 19.8pt 0in;\"><span class=\"None\"><span lang=\"EN-US\">Adopt a Marketing Plan for Your Dental Office<\/span><\/span><\/h2>\n<p>Dental patients like the consumer population are attracted to your dental services by your strategic marketing efforts. Your marketing strategy not only helps build your brand and <a href=\"https:\/\/www.planetdds.com\/blog\/changes-dental-insurance\/\" target=\"_blank\" rel=\"noopener\">get more dental patients<\/a>. It also appeals to the needs of your target audience and improves your online search results.<\/p>\n<ul>\n<li>Rely on email marketing to promote your services and to share useful, solution-oriented, problem-solving content.<\/li>\n<li>Engage your target audience through social media marketing. Build relationships and develop loyalty on the platforms that support your dental practice\u2019s brand.<\/li>\n<\/ul>\n<p>Each marketing campaign will increase your dental practice success. It not only promotes your dental services but it also provides health solutions for your target audience.<\/p>\n<h2 style=\"margin: 19.8pt 0in 19.8pt 0in;\"><span class=\"None\"><span lang=\"EN-US\">The Importance of Running a Successful Dental Office <\/span><\/span><\/h2>\n<p class=\"Body\" style=\"margin: 2.8pt 0in 14.15pt 0in;\"><span class=\"None\"><span lang=\"EN-US\">Again for you, as general dentist, there\u2019s no shortage of information on how to run a dental clinic. What\u2019s up for discussion is how to run a successful dental office.<\/span><\/span><\/p>\n<div>\n<p class=\"Body\" style=\"margin: 2.8pt 0in 14.15pt 0in;\"><span class=\"None\"><span lang=\"EN-US\">Your chosen strategies for running a successful dental practice must cover every<\/span><\/span><\/p>\n<div>\n<p class=\"Body\" style=\"margin: 2.8pt 0in 14.15pt 0in;\"><span class=\"None\"><span lang=\"EN-US\"><span style=\"background-color: transparent;\">You might also benefit from the experience of a management consultant. They\u2019re equipped to offer perspective from a higher altitude than the day to day operations do for a general dentist focused solely on dental care.<\/span>thing from dental care to day to day operations to staff members to the promotion of your dental services.<\/span><\/span><\/p>\n<p class=\"Body\" style=\"margin: 2.8pt 0in 14.15pt 0in;\"><span class=\"None\"><span lang=\"EN-US\">The point being\u2026help is available.<\/span><\/span><\/p>\n<p class=\"Body\" style=\"margin: 2.8pt 0in 14.15pt 0in;\"><span class=\"None\"><span lang=\"EN-US\">With that in mind, are you\u2026<\/span><\/span><\/p>\n<h2 style=\"margin: 19.8pt 0in; text-align: left;\"><span class=\"None\"><span lang=\"EN-US\">Ready to Grow a Successful Dental Office?<\/span><\/span><\/h2>\n<p class=\"Body\" style=\"margin: 2.8pt 0in 14.15pt 0in;\"><span class=\"None\"><span lang=\"EN-US\">Planet DDS has experience with the ins-and-outs of how to run a successful dental office. Our <\/span><\/span><span lang=\"EN-US\"><a href=\"https:\/\/www.planetdds.com\/solutions\/denticon\/\" target=\"_blank\" rel=\"noopener\"><span class=\"Hyperlink0\">dental practice management software<\/span><\/a><span class=\"None\">, Denticon, provides a streamlined system for the success strategies we just shared. <\/span><\/span><\/p>\n<p class=\"Body\" style=\"margin: 2.8pt 0in 14.15pt 0in;\"><span class=\"None\"><span lang=\"EN-US\">Want more details? <a href=\"https:\/\/www.planetdds.com\/book-a-demo\/\">Get a demo<\/a> to get an inside look at how Denticon helps you run a successful dental office. <\/span><\/span><span class=\"None\"><span lang=\"EN-US\">\u00a0<\/span><\/span><\/p>\n<p class=\"Body\" style=\"margin: 2.8pt 0in 14.15pt 0in;\">\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"<p>It\u2019s said that, \u201cSuccess leaves clues.\u201d As you think about your career, perhaps that statement peaks your curiosity about how to run a successful dental office.<\/p>\n","protected":false},"author":3,"featured_media":4533,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[146,1417],"tags":[175,27,13,176,177,178,179,180,181,182,183,184,185,147,186,124,187],"class_list":["post-2634","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-practice-management","category-technology","tag-communications","tag-dental-practice","tag-dentistry","tag-efficient","tag-engagement","tag-financial","tag-inventory","tag-loyalty","tag-management","tag-options","tag-patient-satisfaction","tag-payment","tag-plan","tag-practice-management","tag-running","tag-strategy","tag-successful"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.planetdds.com\/wp-json\/wp\/v2\/posts\/2634","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.planetdds.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.planetdds.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.planetdds.com\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.planetdds.com\/wp-json\/wp\/v2\/comments?post=2634"}],"version-history":[{"count":0,"href":"https:\/\/www.planetdds.com\/wp-json\/wp\/v2\/posts\/2634\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.planetdds.com\/wp-json\/wp\/v2\/media\/4533"}],"wp:attachment":[{"href":"https:\/\/www.planetdds.com\/wp-json\/wp\/v2\/media?parent=2634"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.planetdds.com\/wp-json\/wp\/v2\/categories?post=2634"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.planetdds.com\/wp-json\/wp\/v2\/tags?post=2634"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}