{"id":7214,"date":"2022-02-03T09:30:41","date_gmt":"2022-02-03T16:30:41","guid":{"rendered":"https:\/\/www.planetdds.com\/?p=7214"},"modified":"2022-02-03T09:30:41","modified_gmt":"2022-02-03T16:30:41","slug":"how-the-patient-experience-is-driving-the-future-of-dentistry","status":"publish","type":"post","link":"https:\/\/www.planetdds.com\/blog\/how-the-patient-experience-is-driving-the-future-of-dentistry\/","title":{"rendered":"How the Patient Experience is Driving the Future of Dentistry\u00a0"},"content":{"rendered":"

The value of the patient experience can be best understood in the context of the consumer-mindset. Choice, access, freedom, and basic expectations have much to do with how you capitalize on your dental patient\u2019s interaction with your practice.<\/span>\u00a0<\/span><\/p>\n

A recent\u00a0survey<\/a> of more than 2,000 dental patients\u00a0confirms a gap between\u00a0experiences that consumers are expecting in retail versus in dentistry. In fact, dental providers are finding themselves playing \u201ccatch-up\u201d to experiences that are delivered by retailers\u2014experiences that are shaping expectations for all industries, including dentistry.<\/span>\u00a0<\/span><\/p>\n

With higher patient expectations, it\u2019s a good time to revisit the unique patient experience that your practice is delivering.\u00a0There are\u00a0many learnings and best practices to leverage from the retail industry\u00a0so\u00a0you can set your practice\u00a0apart by\u00a0<\/span>improving the patient experience<\/span><\/a>\u00a0in tangible ways.\u00a0<\/span>\u00a0<\/span><\/p>\n

How have expectations changed?\u00a0<\/span><\/b>\u00a0<\/span><\/h2>\n

In the consumer sector, companies like Apple, Amazon, and Zappos have been shaping consumer expectations through better experiences. And for good reasons, too. By offering less friction and customizing experiences, consumers are feeling heard and appreciated by brands. The result of these better experiences is more loyal customers and higher satisfaction rates. <\/span>\u00a0<\/span><\/p>\n

As you might guess, these general consumer preferences apply to dental patients, too.\u00a0<\/span>\u00a0<\/span><\/p>\n

It\u2019s natural for your patients to be influenced by their consumer tendencies when seeking dental services.\u00a0Two major reasons why dental practices should take stock of their own patient experiences include:\u00a0<\/span>\u00a0<\/span><\/p>\n