{"id":8230,"date":"2022-08-25T10:13:32","date_gmt":"2022-08-25T16:13:32","guid":{"rendered":"https:\/\/www.planetdds.com\/?post_type=newsroom&amp;p=7817"},"modified":"2022-08-25T10:13:32","modified_gmt":"2022-08-25T16:13:32","slug":"planet-dds-promotes-mike-huffaker-to-chief-sales-officer","status":"publish","type":"newsroom","link":"https:\/\/www.planetdds.com\/newsroom\/planet-dds-promotes-mike-huffaker-to-chief-sales-officer\/","title":{"rendered":"Planet DDS Promotes Mike Huffaker to Chief Sales Officer"},"content":{"rendered":"<p><b><span data-contrast=\"auto\">NEWPORT BEACH, CA \u2013 August 25<\/span><\/b><b><span data-contrast=\"auto\">, 2022 \u2013 <\/span><\/b><a href=\"https:\/\/www.planetdds.com\/\"><span data-contrast=\"none\">Planet DDS<\/span><\/a><span data-contrast=\"auto\">, the leading provider of cloud-based dental software, today announced Mike Huffaker has been appointed to Chief Sales Officer (CSO). Huffaker\u2019s appointment follows multiple Planet DDS acquisitions and a recent funding <\/span><a href=\"https:\/\/www.prnewswire.com\/news-releases\/planet-dds-announces-significant-investment-from-aquiline-capital-partners-301558423.html\" target=\"_blank\" rel=\"noopener\"><span data-contrast=\"none\">announcement.<\/span><\/a><span data-contrast=\"auto\"> In his new position, Huffaker will continue to lead the Planet DDS sales team as the business pursues rapid growth to solve rising challenges within the dental market.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">The <\/span><a href=\"https:\/\/www.ada.org\/publications\/ada-news\/2022\/april\/hpi-dental-office-employment-declined-in-march\" target=\"_blank\" rel=\"noopener\"><span data-contrast=\"none\">great resignation<\/span><\/a><span data-contrast=\"auto\"> and critical <\/span><a href=\"https:\/\/www.ada.org\/publications\/ada-news\/2021\/june\/dentists-face-applicant-shortages-as-they-emerge-from-covid-19-pandemic\" target=\"_blank\" rel=\"noopener\"><span data-contrast=\"none\">staffing shortages<\/span><\/a><span data-contrast=\"auto\"> in the dental industry have highlighted the need for additional patient communication support, operational efficiencies, and cost containment. In fact, the ADA says staffing shortages are contributing to an <\/span><a href=\"https:\/\/www.ada.org\/-\/media\/project\/ada-organization\/ada\/ada-org\/files\/resources\/research\/hpi\/feb2022_hpi_economic_outlook_dentistry_slides.pdf?rev=8fa94d2edb8f4fc096be732e6612910c&amp;hash=F7ABCEF22C208DDECC78C460737E5432\" target=\"_blank\" rel=\"noopener\"><span data-contrast=\"none\">11% reduction<\/span><\/a><span data-contrast=\"auto\"> in practice capacity.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">\u201cWe know that adoption of cloud-based technology among dental practices lags other industries, and Mike\u2019s leadership of our strong sales team is highly capable of introducing our unique value to new customers &#8211; many of whom are large enough to inspire broader market adoption,\u201d said Eric Giesecke, CEO of Planet DDS. \u201cI\u2019m excited to see Mike\u2019s continuing impact as he leads our sales team in introducing dental leaders to the value of our cloud-based platform.\u201d<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Huffaker will drive the organization\u2019s aggressive growth objectives as Planet DDS continues to expand its offerings to better support dental practices and DSOs across North America. He has nearly 20 years of sales experience and deep expertise in cloud-based software and services. Prior to joining Planet DDS in 2019, Huffaker served in leadership roles at TRAY and Revel Systems.<\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">\u201cI\u2019ve seen so many clients succeed using our cloud solutions, and I\u2019m excited to introduce our technology to more practices,\u201d shares Huffaker, CSO of Planet DDS. \u201cIt\u2019s gratifying to work for a company filled with passionate people who are dedicated to helping improve the lives of dentists and their staff.\u201d <\/span><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><b><span data-contrast=\"auto\">About Planet DDS:<\/span><\/b><span data-ccp-props=\"{}\">\u00a0<\/span><\/p>\n<p><span data-contrast=\"auto\">Planet DDS is the leading provider of cloud-enabled dental software solutions serving over 10,000 practices in North America with over 60,000 users. The company delivers a complete platform of solutions for dental practices including Denticon Practice Management, Apteryx XVWeb Digital Imaging, and Legwork Patient Relationship Management. Planet DDS is committed to creating value for its dental practice clients by solving the most urgent challenges facing today\u2019s dental practices in North America.<\/span><\/p>\n<p style=\"text-align: center;\"><strong>###<\/strong><\/p>\n","protected":false},"featured_media":8256,"template":"","categories":[88],"tags":[1252,1273,30,66,13,393,57,1247,72],"class_list":["post-8230","newsroom","type-newsroom","status-publish","has-post-thumbnail","hentry","category-planet-dds","tag-announcement","tag-chief-sales-officer","tag-cloud","tag-dental","tag-dentistry","tag-news","tag-planet-dds","tag-press-release","tag-software"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.planetdds.com\/wp-json\/wp\/v2\/newsroom\/8230","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.planetdds.com\/wp-json\/wp\/v2\/newsroom"}],"about":[{"href":"https:\/\/www.planetdds.com\/wp-json\/wp\/v2\/types\/newsroom"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.planetdds.com\/wp-json\/wp\/v2\/media\/8256"}],"wp:attachment":[{"href":"https:\/\/www.planetdds.com\/wp-json\/wp\/v2\/media?parent=8230"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.planetdds.com\/wp-json\/wp\/v2\/categories?post=8230"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.planetdds.com\/wp-json\/wp\/v2\/tags?post=8230"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}