{"id":8458,"date":"2020-11-03T18:33:00","date_gmt":"2020-11-04T01:33:00","guid":{"rendered":"https:\/\/www.planetdds.com\/blog\/how-strong-are-your-patient-campaigns\/"},"modified":"2020-11-03T18:33:00","modified_gmt":"2020-11-04T01:33:00","slug":"how-strong-are-your-patient-campaigns","status":"publish","type":"post","link":"https:\/\/www.planetdds.com\/blog\/how-strong-are-your-patient-campaigns\/","title":{"rendered":"How Strong Are Your Patient Campaigns?"},"content":{"rendered":"

10 Keys to Assess Effectiveness<\/h2>\n

By Dr. Greg Grillo<\/h4>\n

You might think campaigns only belong to politicians, but your practice is on the trail every day. Patients move along an interactive journey as they interact with your brand. Campaigns <\/a>help nurture their support and buying decisions.<\/p>\n

Are your campaign skills sharp and effective? Take a minute to peruse this checklist. How many of these next-level skills does your team use to reach existing and new patients?<\/p>\n

    \n
  1. We make at least 12 social media posts each month.<\/li>\n
  2. We post one or more new articles each month on our blog.<\/li>\n
  3. We use an automated system to nurture unscheduled treatment <\/a>.<\/li>\n
  4. Monthly emails that contain a snippet of our blog articles direct patients back to our blog.<\/li>\n
  5. All our content is branded with the look and feel of our practice, including our logo.<\/li>\n
  6. We access a full library of content on every dental topic.<\/li>\n
  7. Our website <\/a> uses assessments and quizzes to gather contact information.<\/li>\n
  8. We use sales funnels to filter patients actively seeking services, such as implants.<\/li>\n
  9. We use a progressive communication system to help overdue recare patients reactivate.<\/li>\n
  10. Our patients can access online scheduling if they\u2019re ready to respond to a campaign.<\/li>\n<\/ol>\n

    If you checked at least 8 of the 10 keys above, you\u2019re probably attracting and keeping a steady flow of patients. Anything else, it\u2019s time to hit the (automated) campaign trail. Legwork can help with every one of these points. Set up some time with a Legwork team member to learn how Legwork can fill in the missing campaign pieces for your dental practice.<\/p>\n

    [dr_grillo_bio]<\/p>\n","protected":false},"excerpt":{"rendered":"

    10 Keys to Assess Effectiveness By Dr. Greg Grillo You might think campaigns only belong to politicians, but your practice is on the trail every day. Patients move along an…<\/p>\n","protected":false},"author":3,"featured_media":8678,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[99],"tags":[],"class_list":["post-8458","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-legwork"],"acf":[],"_links":{"self":[{"href":"https:\/\/www.planetdds.com\/wp-json\/wp\/v2\/posts\/8458","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.planetdds.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.planetdds.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.planetdds.com\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.planetdds.com\/wp-json\/wp\/v2\/comments?post=8458"}],"version-history":[{"count":0,"href":"https:\/\/www.planetdds.com\/wp-json\/wp\/v2\/posts\/8458\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.planetdds.com\/wp-json\/wp\/v2\/media\/8678"}],"wp:attachment":[{"href":"https:\/\/www.planetdds.com\/wp-json\/wp\/v2\/media?parent=8458"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.planetdds.com\/wp-json\/wp\/v2\/categories?post=8458"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.planetdds.com\/wp-json\/wp\/v2\/tags?post=8458"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}