The Kiss the Planet Pledge is a campaign created by Bali Balm to support eco-friendly, sustainable and cruelty free practices throughout the production, packaging and use of their lip balm.

The pledge is a commitment to use only natural and recyclable products and processes that do as little harm to ecosystems and the environment as possible. As part of the pledge, Bali Balm also partners with grassroots organisations that are involved in conservation, sustainability and humanitarian relief.